UGC Content Creation
Authentic, on-brand user-generated content: TikTok-style videos, unboxings, demos and quirky product photography made to convert.
UGC Creator · Social Media Manager · Paid Social
Social media content and management that helps your brand bloom
I'm Victoria, a content creator and social media expert with 5+ years' experience creating content that performs on TikTok, Instagram, Facebook and YouTube. From scroll-stopping UGC to organic strategy and paid social that converts, I'll help your brand go from seedling to full bloom.
5+Years experience
4Platforms I create for
Organic + PaidUnder one roof
Brands I've created content for
What I do
Creative services, backed by strategy
Everything your brand needs to grow on social: creating the content, managing your channels organically, and scaling what works with paid social.
Organic Social Media Management
Done-for-you social media management across TikTok, Instagram, Facebook and YouTube. Planning, creating, posting and growing your community.
Social Media Strategy
A clear, creative roadmap for organic and paid social, covering audits, audience insight, content pillars and the KPIs that actually matter.
Paid Social
Paid social management on Facebook and Instagram, powered by creator-made ad creative that's built, tested and optimised for results.
Organic + paid social
A creator who makes the content and runs the ads
Most paid media agencies buy creative in. Most creators stop at the content. I do both, so the same person who understands your audience on TikTok and Instagram is the one shaping your Facebook and Instagram ads.
That means less back-and-forth, faster creative testing and campaigns that feel native in the feed instead of like another ad to scroll past.
- UGC and creator-style ads made for Meta placements
- Organic content that tests hooks before you spend on them
- Paid social that scales your best-performing posts
- One joined-up strategy and one point of contact
Strategy & insight
We dig into your audience, competitors and goals to plant a clear plan for organic and paid.
Create & publish
Authentic UGC and platform-native content, posted consistently and tended to daily.
Scale with paid social
Proven content becomes ads, tested and optimised to drive sales and leads.
UGC portfolio
A little peek at my work
Video and photo content for food & drink, wellness, beauty and lifestyle brands. Tap a category to view the full portfolio.
“Content should be engaging and unique to you and your brand. There's no one-size-fits-all strategy. You have to create content that inspires and educates your audience, and leaves them wanting more.”
Victoria Evangeline
Why brands choose me
Professional results with a human touch
Every video, photo and caption I create is made by a real person, with real creativity behind it. AI can't replace that, and I don't let it. I bring the eye of a content creator and the discipline of a social media manager, so you get thoughtful strategy, beautiful content and clear reporting.
Creator first
I know what stops thumbs because I make content every day.
Paid-savvy
Paid social built on creative that's designed to convert.
Organic growth
Consistent, community-led growth across four platforms.
Human-made
Real ideas, filmed and edited by hand.
Questions, answered
What is UGC and why does my brand need it?
UGC (user-generated content) is content that looks and feels like it was made by a real customer rather than a polished advert. It builds trust, feels native to TikTok and Instagram, and is some of the best-performing creative you can run as paid social ads. I create UGC videos and product photos you can post organically or use in your ads.
Do you manage paid social and paid media as well as organic?
Yes. Alongside organic social media management, I plan, build and optimise paid social campaigns on Facebook and Instagram. Because I also create content, your ads are powered by fresh, creator-led creative, which is often the biggest lever for better results.
Which platforms do you work on?
TikTok, Instagram, Facebook and YouTube (including Shorts) for organic social, and paid social across Facebook and Instagram.
How much do your services cost?
UGC videos start from £150 per video, with packages available. See the UGC page for the full price list. Social media management, strategy and paid social are quoted to your goals, platforms and posting volume. Get in touch for a tailored quote.
Do you work with brands outside the UK?
Absolutely. I'm UK-based but work remotely with brands wherever they are. Products can be posted to me for UGC, and everything else happens online.
Let's work together
Ready to let your brand bloom?
Tell me a little about your brand and goals, and I'll come back with ideas, options and a tailored quote. No pressure, just a friendly chat.